News > The "CINEMA TOUS ECRANS" film festival partners with ATC
30/10/2008
With high level keynote, interactive production contest and mobile film, "Cinema Tous Ecrans" signs a large partnership agreement with ATC. |
As a leading cinema and television film festival, Cinema Tous Ecrans (cinema for all screens) is really aware of the tremendous changes occurring in our industry. Evolving in these changing media landscapes, the event organizer wants to show those new screens and new medias. High level keynotes, interactive production contest and mobile film festival are among the unique experiences that visitors will enjoy in addition to the standard film and series competition. Combining a position of important actor of the local media scene and a global footprint, AllTheContent.com supports the festival and its innovative vision. Indeed, as a pioneer in the media market, ATC supports the new keynote event "New Screens, New Users". Gathering producers and rights holder of the French and Swiss markets, the keynote was really successful and hugely interesting for the audience. On the four sessions with various topics, Clement CHARLES, founder and CEO of AllTheContent.com, shared his proven vision on two C-level panels. Alongside executives from You Tube, DailyMotion, TSR or Intuition Media, Clement exposed the incredible changes in the media landscapes with the incredible rise of new pipes and devices. In a second session on content financing, Clement presented the changing business models in the audiovisual sector, their promises or threats and ATC's strategies to face and succeed in those challenges.
As a sponsor, AllTheContent supports for the second year the innovative "Cinema Tout Mobile" contest, focused on production made for mobile phone. Alongside the prize awarded by national triple play telco Swisscom, the winner will be able to sign a global, cross-media distribution deal with ATC. In addition, ATC will benefit from the contest to scout quality content and find new talents for its network of new media content producers. Last but not least, as a partner, ATC has been partnering with the festival since 2005 to promote the event and communicate about it in some direct-to-consumer properties of the press agency. This agreement has been renewed for 2008 with a special focus on our movie site 24 Images Seconde (http://www.24-images-seconde.tv/ )
ENJOY THE FESTIVAL! Festival Online |

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